Ms Fields Cookies essays

Ms Fields Cookies essays The textbook, Information Technology in Business Principles, Practices and Opportunities, defines the purpose of information systems as, An (IT) Information system is a system which data and information flow from one person or department to another. (Senn, 1998, p.643). The books continues with Business Information Systems and identifies these operating systems as, IT applications that underlie the activities of running and managing a business. This paper will discuss how Mrs. Fields Cookies uses these two interchangeable accessories, will explain how these systems have impacted the roles that the Information Age those of assistance, adviser, and communicator. In addition, this paper will address how Mrs. Fields can function as an organization using a small-scale ratio of management to employee. Debbi Fields, a young mother with no business experience, opened her first cookie store in Palo Alto, California in 1977. Humble beginnings launched Mrs. Fields into a worldwide celebrity and made her company the premier chain of cookie and baked goods stores. www.MrsFields.com. In order to become one of the premier chain of cookies and baked good companies, Mrs. Fields could not rely on cookie dough alone. Mrs. Fields, along with her husband, Randy, who just happened to be a computer programmer with IBM, designed and implemented an Information Technology system to serve the vast managerial needs of the organization. The system created by Ms. Fields is a Paper-less Management System; this system is currently being used at other franchise operations, including Burger King. (Senn, 1998, p.650). The computer system of Mrs. Fields is extremely streamlined and centralized throughout the company. The system accounts for a large percentage of Mrs. Fields success. Sales information is immediately processed by the computers and is available for the managers' use. T...